2025.04.01

VOL. 399

Award&Competition
	[Deadline Approaching] ASA Experimental Design Competition 2025
	The Association of Siamese Architects under Royal Patronage (ASA), Thailand, invites architects, designers, students, and creative minds from around the world to take part in the ASA Experimental Design Competition 2025. The NPO Aoyama Design Forum (ADF) continues to sponsor this award as a partner in 2025. Deadline: April 9, 2025 (by 11:59:59 PM Thailand time) Register now: http://www.asacompetition.com/en

Award&Competition
	World Architecture Festival 2025¡ÃFirst Time in Miami & WAF Awards Now Open
	The World Architecture Festival (WAF) will be held in the United States for the first time in its 18-year history. Taking place from November 12 to 14, 2025, at the Miami Beach Convention Center in Florida, the festival will welcome architects and designers from around the world for three days of live awards judging, talks, exhibitions, and networking. Aoyama Design Forum (ADF) is proud to serve as an official media partner for the 2025 edition.

Award&Competition
	DFA Design for Asia Awards 2025 Entry Now Open in April
	The DFA Design for Asia Awards 2025, one of the most prestigious international design awards in Asia, is now open for entry from April 1, 2025. Organized annually by the Hong Kong Design Centre since its launch in 2003, and sponsored by the Cultural and Creative Industries Development Agency of the HKSAR Government, the award aims to spotlight outstanding Asian design that reflects cultural depth and contributes meaningfully to society. Aoyama Design Forum (ADF) is proud to serve as an official media partner for the award.

Trend Reports
	¡ÚADF Web Magazine¡ÛThe Jardin Majorelle
	In the article "Jardin Majorelle, known as the Yves Saint Laurent Garden," author Von Chua delves into the history of this iconic Marrakech landmark. Chua highlights how French painter Jacques Majorelle created the garden, which was later restored by fashion designer Yves Saint Laurent and his partner Pierre Bergé. The piece emphasizes the garden's vibrant design, featuring the signature "Majorelle Blue," and its influence on Saint Laurent's creative work. Today, the garden stands as a testament to the fusion of art, fashion, and nature.

Trend Reports
	¡ÚADF Web Magazine¡ÛNature symbols in the brands Chapter 2
	The article "Nature Symbols in the Brands Chapter 2", written by Valentina Cannava, examines how renowned brands incorporate nature-inspired motifs into their identities. It highlights Dior¡Çs ¡ÈToile de Jouy¡É pattern, which features wild animals; Ferrari¡Çs iconic ¡ÈPrancing Horse¡É emblem, symbolizing speed and power; Lacoste¡Çs crocodile logo, reflecting founder René Lacoste¡Çs tenacity; and Versace¡Çs Medusa logo, representing allure and transformation. These symbols showcase the profound influence of nature on brand storytelling and design.

Trend Reports
	¡ÚADF Web Magazine¡ÛNature symbols in the brands Chapter 3
	The article "Nature Symbols in the Brands Chapter 3" explores how renowned brands incorporate nature-inspired motifs into their identities. It examines Le Coq Sportif's rooster emblem symbolizing French heritage and athleticism, Swarovski's swan representing elegance and transformation, Tiffany & Co.'s bean motif reflecting life and growth, and Van Cleef & Arpels' butterfly embodying metamorphosis and beauty. These symbols highlight the profound influence of nature on brand storytelling and design.

Trend Reports
	¡ÚADF Web Magazine¡ÛTreading the Earth: Beyond ceramic practices with Masaomi Yasunaga
	In the article ¡ÈTreading the Earth: Beyond Ceramic Practices with Masaomi Yasunaga,¡É Amedeo Martines explores the boundary-pushing work of Japanese ceramic artist Masaomi Yasunaga. Martines highlights how Yasunaga challenges conventional techniques to create pieces that resemble natural relics. Through this insightful feature, readers are invited to discover the artist¡Çs philosophical approach and current exhibition at Lisson Gallery Shanghai.

ADF gallery
	ADF Art Gallery Project-Would you exhibit your works for free?
	Omotesando has a renowned reputation as a source of innovative art. The artworks are exhibited in our gallery in a great place where people with a deep understanding of art.

Service
	ADF Supports CSR Project
	Awards are an option that is still not widely available in Japan. Let's be among the first to discover and develop new and fresh talent. Incorporating "awards" as part of CSR activities into your corporate strategy can significantly increase your company's visibility in the public eye. The word "awards" is in common use worldwide, and your awards business will be recognized as a cultural and social contribution activity. ADF supports your awards program and accelerates your cultural and social contribution activities and branding. There are awards that can only be provided by ADF, which has many connections around the world.